Help your man stay out of the doghouse
ByWhen I came across this “in the doghouse” video from JC Penny on Mary Dean’s great blog I laughed my head off (Mary is the CEO of KickSkirt, an agency that helps companies market to women – the right way). As marketer, I was also duly impressed my how well it was produced an the creative concept. Wives and girlfriends everywhere are going to love this one! Hats off to JC Penny for having a management team with minds open enough to give this a try.